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fan page

There is an easy application offered by Facebook to link to a Twitter account. It allows for seamless updates when you post to the Facebook Fan Page to appear in the Twitter stream. The requirements are that you are the administrator of a Facebook Fan page and a Twitter account.

After logging into your Facebook account, use this link: http://www.facebook.com/twitter/ This should bring up a screen that shows the Pages you administer.

Facebook To Twitter

Facebook To Twitter

It should bring up the following screen:

Facebook To Twitter

Facebook To Twitter

Now all you have to do is enter your Twitter account information and you will be all set. Now, whenever you post anything to your Facebook Fan Page, it will automatically update Twitter.

Hope this helps!

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Book Promotion with Social Media

by dzielski on April 1, 2010

Well, you finally got your book published after years of work. Today is the day. You get your blog going, a twitter account up and running and a Facebook fan page going and wallah!!!! – nothing happens (Click for audio of crickets in the background…)

Below is a clip of Chris Brogan, a very great social marketing expert, talking about how authors can use social media to promote their books.

You need to wait for the right opportunity to introduce your book to people in social media just like in real life. You cannot just come out and say “I am the author of this great book!” Its like walking into a Starbucks and walking up to a table of three people you don’t know and without saying hi or anything else, you say “I am the author of this great book!” ummmmm – Security!

Take time to be in conversations, build relationships and trust. Then when your new contacts are interested in you, they will then ask, “Hey, what do you do?” – “Well, I am the author of this great book!” – “Oh yeah, tell me more….” – now doesn’t that seem like it will work a little better.

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