by dzielski on September 23, 2011
Facebook has now made it so your comments and likes on your friends and families posts are made public for everyone to see. If you would rather keep your likes and comments on Facebook to your local network, please cut and paste the following text to your status. Hopefully your friends will follow the simple instructions. Will keep you updated as more information becomes available.
Text to post:
Please do me a favor and move your mouse over my name here, wait for the box to load and then move your mouse over the “Subscribed” link. Then uncheck the “Comments and Likes”.
I would really rather that my comments on friends and families posts not be made public, thank You! Then re-post this if you don’t want your every single move posted on the right side in the “Ticker Box” for everyone to see!
I’m posting this not only for myself, but also so that my friends and family will know to ask others to do the same if they would not like their every move on Facebook noticed.
Tagged as:
Comments and Likes,
Facebook,
how to,
Public,
Subscribed
by dzielski on September 8, 2010
Companies should Blog
We get the question all the time – “Should we have a company blog?” We always say yes and explain all the benefits of having a blog. But were our recommendations correct, real and able to be backed up by hard figures that showed the benefits of a company having a blog? We wanted to know.
Recently, we began looking at the metrics of companies that have a blog verses ones that don’t and were quite amazed with the statistics. Blogging is showing to be a benefit to businesses that sell to consumers (B2C) as well as businesses that focus sales to other businesses (B2B).
As we suspected, there is a dramatic increase in monthly leads for businesses that blog and sell to consumers. But we were surprised with the amount of median monthly leads that businesses selling to other businesses benefited from blogging as well. This is a strong indicator that B2B should have a blogging presence.
But what social media channels are most effective whether your business focuses on B2B or B2C? As suspected, the businesses that focus on consumer are having great success using Facebook and business to business companies have more success using LinkedIn, which is more of a business oriented network. But both B2B and B2C companies have the second most success in acquiring customers using a company blog.
The next question we get a lot is how often to blog. While we feel it is up to the business owners how often they think their blog needs updating, we wanted to see how often businesses were blogging. According to HubSpot, the sweet spot for blogging has been posting weekly, with more businesses doing it this year than last. And a lot of businesses are posting 2-3 times a week.
The data is clear, whether you are a company focusing on B2B or B2C, having a company blog is a great way to attract leads and customers.
Tagged as:
b2b,
b2c,
blog frequency,
Facebook,
linkedin
by dzielski on August 28, 2010
by dzielski on July 30, 2010
Word of mouth advertising has always been the best (and cheapest) form or advertising and now with social media tools such as twitter and Facebook, it is even easier to help people spread the word for just about anything, even your brand.
In a survey last year by Nielsen online, they showed that 34% or respondents completely trusted something when it came from a recommendation from someone that they knew. Think about it, if your friend come in talking very positive about a service or product and you have the slightest bit of interest in it, you will probably ask who makes it or where do I get one. I know I am like that.
So if your company or business has a product or service and people talk about it off line, then I would be to your advantage to get them to talk about it online as well. Say you own a restaurant and you meet the guests and they have a wonderful meal. Let them know your restaurant is on Facebook and share the page with everyone that comes in. Now, your customers can share their experience with you and other customers online. Now their friends will see it and be like, “hmmmm, maybe we should go to that restaurant Jim was talking about last week…”.
And here are some amazing statistics on Facebook. With numbers like these, you should make sure you take advantage of Facebook and other social media platforms for your company or business.
Facebook User Growth
People on Facebook
* More than 400 million active users
* 50% of our active users log on to Facebook in any given day
* Average user has 130 friends
* People spend over 500 billion minutes per month on Facebook
Activity on Facebook
* There are over 160 million objects that people interact with (pages, groups and events)
* Average user is connected to 60 pages, groups and events
* Average user creates 70 pieces of content each month
* More than 25 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.
Source: http://www.facebook.com/press/info.php?statistics
Tagged as:
Brand,
Facebook,
influencer,
social media marketing
Facebook
Twitter
How to ask your friends to not make public your “Comments and Likes” on Facebook
by dzielski on September 23, 2011
Text to post:
Please do me a favor and move your mouse over my name here, wait for the box to load and then move your mouse over the “Subscribed” link. Then uncheck the “Comments and Likes”.
I would really rather that my comments on friends and families posts not be made public, thank You! Then re-post this if you don’t want your every single move posted on the right side in the “Ticker Box” for everyone to see!
I’m posting this not only for myself, but also so that my friends and family will know to ask others to do the same if they would not like their every move on Facebook noticed.
Tagged as: Comments and Likes, Facebook, how to, Public, Subscribed
{ 0 comments }